Sigal Cordeiro

Sigal Cordeiro was appointed Vice President of Global Marketing & Insights in June 2026. In this role, she oversees the company’s global marketing capabilities, analytics and intelligence.

Sigal began her career with GM in 2000 and has held leadership roles in a variety of business units including Global Chevrolet Marketing Director, Product Marketing Executive Director, Vice President of Mobility, and Vice President Global Planning & Customer Research.

Hailing from Brazil, Sigal graduated from Fundacao Getulio Vargas (Sao Paulo, Brazil) with a degree in Business Administration before she moved to the United States to attend The Wharton School for her M.B.A. She has also completed executive education programs from Stanford University and Kellogg School of Management.

Sigal is a recipient of several awards including Great Minds in STEM Luminary Honoree (2021), HITEC 100 Most Influential Hispanic Leaders in Technology (2020) and Top 10 Latina Corporate Executive of the Year (2017).