The highway to the automotive industry’s future is far different than what might have been predicted or expected. Metaphorically speaking, the straight, clear, high-speed expressway has turned into a narrow, curving and bumpy road with sheer drops, black ice and missing guard rails—perhaps all in the same stretch. We have accelerated into a period of fast-paced change that absolutely staggers the imagination: exciting new products, developing at an incredible pace…massive industry restructuring…previously unheard of collaborations across boundaries…rapid technological innovation… unprecedented employment buyouts…changing labor-management relationships…and knowledgeable and demanding customers seeking personalization of product.
The 2007 Automotive Management Briefing, The Road Ahead: Steering Through Discontinuous Change, will address the stretch of road we’re facing, and provide insight into attaining a smoother path toward brighter prospects. Join auto industry leaders we look to the future of this great international industry.
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