CAR Management Briefing Seminars
From Car Company to Mobility Company?
Tuesday, August 1, 1 p.m. – 4 p.m.
To be or not to be a mobility company? That is the question for automakers. Ridehailing, carsharing, and other mobility services are poised to revolutionize transportation in a world increasingly shaped by urbanization, globalization, and the quest for sustainability. Increasingly, consumers, perhaps Millennials foremost, are changing their preferences and priorities when it comes to transportation and mobility. Embracing this evolution as a great opportunity, emerging business models focus on delivering seamless, on-demand, and highly personalized mobility for every individual. This session will engage a diverse range of companies bringing mobility services to market and explore timely and relevant questions such as:
- How are automakers responding to new challenges and competitors as they consider how best to offer vehicles as components of mobility as a service?
- Gain insight into how new mobility services are changing the transportation sector.
- Learn what strategies the automakers are embracing as the mobility ecosystem continues to evolve.
Valerie Sathe Brugeman
Senior Project Manager, Center for Automotive Research
Transportation Systems Analyst, Transportation Systems Analysis Group, Center for Automotive Research
Chief Product Officer, moovel North America
Head of Business Development & Corporate Strategy, SPLT
Presentation – Download PDF